Spirit of Progress Plan

Spirit of Progress, is our ongoing ESG action plan to create a more inclusive and sustainable world.

Responding to the issues that matter

Our Spirit of Progress ambitions are focused on addressing the areas we have the greatest ability to control and drive positive change at scale. It has three priorities: to promote positive drinking, champion inclusion and diversity and pioneer grain-to-glass sustainability. Doing business the right way underpins everything we do.

12 ambitious targets

Our Spirit of Progress ambitions ensure that our focus is on the areas that we have the greatest control to drive positive change at scale. Our 12 priority performance targets focus on where we can make the biggest impact across positive drinking, inclusion and diversity and grain-to-glass sustainability.

Our ESg targets

Our Spirit of Progress priorities

Promote positive drinking

Our ambition is to change the way people drink for the better. This is why we promote moderate drinking and invest in education programmes to discourage the harmful use of alcohol.

Responsible drinking

Champion inclusion and diversity

Championing inclusion and diversity is at the heart of what we do and is crucial to our purpose of ‘celebrating life, every day, everywhere.’

Diversity, Equity and Inclusion

Pioneer grain-to-glass sustainability

Our ambition is to build a resilient supply chain that helps our communities adapt to climate change, protects our licence to operate, and benefits the bottom line of our business. We’re accelerating our focus on water, and working towards a low carbon future to address our most significant risks and respond to our greatest opportunities.

Grain-to-glass sustainability