About DIAGEO

DIAGEO is a global leader in beverage alcohol with a range of outstanding brands. Our products are sold in more than 180 countries around the world.

“Celebrating Life, Every Day, Everywhere” is the vision we uphold and we are passionate about delivering truly wonderful experiences through each of our products and all the way to how we go about our business.

Wheat
Spirit of Progress

Spirit of Progress is Diageo’s 10-year action plan to help create a more inclusive and sustainable world. Building on a long track-record of ESG progress globally, we will focus our action over the next ten years in three core areas, carefully selected to align with the United Nations Sustainable Development Goals (SDGs): promoting positive responsible drinking; championing inclusion and diversity; and pioneering grain-to-glass sustainability.

Promoting Positive Responsible Drinking

We want to change the way the world drinks for the better by celebrating moderation and continuing to address alcohol-related harm. Our brands are made to be enjoyed responsibly. That’s why we commit to reaching one billion people around the world with a dedicated message of moderation from our brands by 2030 and to educate people on the risks of alcohol related harm through our global DRINKiQ platform (that includes an online DrinkIQ Quiz), a program that aims to raise the 'collective drink IQ' by increasing public awareness of the effects of alcohol and supporting responsible drinking. We will soon be launching the DrinkIQ Quiz in Japanese to share with consumers in the market.

WORLD CLASS

World Class launched in 2009 is one hospitality program that looks at creating the best customer experiences with diverse bartenders from around the globe. At the core are WORLD CLASS Competitions that have become one of the world’s largest bartender competitions. Not only do their creative cocktails have to taste exquisite, competitors must also demonstrate everything required in the profession including creativity, passion and a commitment to boosting the bartender community and hospitality industry.

Check out the WORLD CLASS official website

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Our brands
Cocktails
Company information

DIAGEO Japan K.K. profile

Established: 30 April 2004
Capital: 100 Million yen
Shareholder: 100% owned by DIAGEO Holdings Netherlands B.V.
(Group Company of DIAGEO plc (UK) registered at London Stock Exchange and other markets)
Board: Tatsuya Koizumi, Representative Director & General Manager
Business description: Import, marketing and distribution of and related businesses in Western liquor
Number of employees: Approximately 60 (as of 1 July 2023)

Head office

DIAGEO Japan K.K.
43F Midtown Tower, 9-7-1 Akasaka,Minato-ku,
Tokyo, Japan 107-6243
Phone: +81-3-3470-8287
Fax: +81-3-3470-8288