- ESG /
Society 2030: Spirit of Progress targets
Society 2030: Spirit of Progress targets
Our 25 ‘Society 2030: Spirit of Progress’ targets underpin our 10-year ESG action plan to help create a more inclusive and sustainable world and are aligned with the United Nations’ Sustainable Development Goals.
- Our 2030 targets
- Promote positive drinking
- Champion inclusion and diversity
- Pioneer grain-to-glass sustainability
Our 2030 targets
"Our goals are built on the most material issues affecting our business and the opportunities we see, based on what we have learned through the delivery of our previous targets." - Ivan Menezes, Chief Executive, Diageo
Promote positive drinking
We want to change the way the world drinks for the better by celebrating moderation and continuing to address the harmful use of alcohol, expanding our programmes that tackle underage drinking, drink driving and binge drinking. We will:
- Champion health literacy and tackle harm through DRINKiQ in every market where we live, work, source and sell
- Scale up our SMASHED partnership, and educate 10 million young people, parents, and teachers on the dangers of underage drinking
- Extend our UNITAR partnership and promote changes in attitudes to drink driving reaching five million people
- Leverage Diageo marketing and innovation to make moderation the norm – reaching one billion people with dedicated responsible drinking messaging
Promote positive drinking
Find out how we are changing the way the world drinks, for the better.
Positive drinking 2020 achievements
Learn about the progress we have already made in promoting positive drinking.
Doing business the right way
Doing business the right way is the foundation of everything we do.
Champion inclusion and diversity
We believe the most inclusive and diverse culture makes a better business and a better world so we will champion inclusion and diversity across our business, with our partners and communities to celebrate diversity and help shape a tolerant society.
- Champion gender diversity with an ambition to achieve 50% representation of women in leadership roles by 2030*
- Champion diversity with an ambition to increase representation of leaders from ethnically diverse backgrounds to 45% by 2030*
- We will use our creative and media spend to support progressive voices, measuring and increasing the percentage spend year on year
- Increase the share of our global spend with diverse owned and disadvantaged businesses to 10% by 2025 and 15% by 2030
- Provide business and hospitality skills to 200,000 people, increasing employability and improving livelihoods through Learning for Life (L4L) and our other skills programmes
- Through the Diageo Bar Academy we will deliver 1.5 million training sessions providing skills and resources to help build a thriving hospitality sector that works for all
- Ensure 50% of beneficiaries from our community programmes are women and our community programmes will be designed to enhance diversity and inclusion of underrepresented groups
*statements on representation are a goal for Diageo and should not be considered a target
Champion inclusion and diversity
Find out about our commitment to a more inclusive and diverse workplace and society.
Championing inclusion and diversity 2020 achievements
Find out more about the progress we have already made in this area.
Doing business the right way
Doing business the right way is the foundation of everything we do.
Pioneer grain-to-glass sustainability
For our business to be sustainable, it needs to create enduring value – for us and for those around us. Our ‘Society 2030: Spirit of Progress’ ambitions take us further than ever in our drive to preserve water for life, accelerate to a low carbon world and become sustainable by design.
Preserve water for life
- Reduce water use in our operations with a 40% improvement in water use efficiency in water stressed areas and 30% improvement across the company
- Replenish more water than we use for our operations for all of our sites in water-stressed areas by 2026
- Invest in improving access to clean water, sanitation, and hygiene (WASH) in communities near our sites and local sourcing areas in all of our water-stressed markets
- Engage in collective action in all of our priority water basins to improve water accessibility, availability and quality and contribute to a net positive water impact
Accelerate to a low carbon world
- Become net zero carbon in our direct operations (Scopes 1 and 2)
- Reduce our value chain (Scope 3) carbon emissions by 50%
- Use 100% renewable energy across all our direct operations
Become sustainable by design
- Achieve zero waste in our direct operations and zero waste to landfill in our supply chain
- Continue our work to reduce total packaging and increase recycled content in our packaging (delivering a 10% reduction in packaging weight and increasing the percentage recycled content of our packaging to 60%)
- Ensure 100% of our packaging is widely recyclable (or reusable/ compostable)
- Achieve 40% average recycled content in our plastic bottles by 2025 (and 100% by 2030)
- Ensure 100% of our plastics is designed to be widely recyclable (or reusable/ compostable) by 2025
- Provide all of our local sourcing communities with agricultural skills and resources, building economic and environmental resilience (supporting 150,000 smallholder farmers)
- Develop regenerative agriculture pilot programmes in five key sourcing landscapes
Pioneer grain-to-glass sustainability
Find out about our commitment to creating a more sustainable future.
Pioneering grain-to-glass sustainability 2020 achievements
Find out more about the progress we have already made in this area.
Doing business the right way
Doing business the right way is the foundation of everything we do.
Society 2030
in action
| Story