Diageo South Africa

Diageo South Africa is the country’s leading premium spirits company.

Cocktail making in Diageo South Africa
Diageo South Africa


Diageo South Africa was established in 2015, however, our brands have been popular across the country for more than a century. Today, we have a world-class portfolio of global and local brands across all categories, from ready to drink and mainstream spirits to international premium spirits.

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Our brands

From Port Elizabeth to Pretoria, our brands are enjoyed by millions of South Africans every year and include world-famous names like Johnnie Walker, Tanqueray and Smirnoff 1818. We also have a significant Reserve brand portfolio in South Africa, providing consumers with aspirational and luxurious products such as CÎROC™ and The Singleton.

See our portfolio

Jw Black Label

Johnnie Walker

World's no. 1 premium scotch


South Africa's second biggest whisky
Smirnoff 1818


South Africa's no. 1 vodka
Captain Morgan

Captain Morgan

South Africa's no.1 rum


A fast growing gin

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