200 brands 180countries

200 brands
180 countries

With over 200 brands and sales in nearly 180 countries, our portfolio has remarkable breadth and depth. From centuries-old names to the latest innovations, we're committed to building and sustaining exceptional brands.

Striving to be better

Striving to be better

We want to be one of the most trusted and respected consumer products companies in the world. That ambition shapes everything we do.

Building brands

Building brands

From much-loved, established brands, such as Johnnie Walker, to the latest innovations, like Tanqueray 0.0, we create products, tastes and experiences for people around the world to enjoy.

This requires focus and investment in what we call a brilliant blend of ‘creativity with precision’.

Shaped by rich history

Founded in 1997, Diageo is a relatively young company. However, many of our brands are steeped in rich heritage, with some dating as far back as the 17th century.