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Our Business

Diageo is a global leader in beverage alcohol with an outstanding collection of brands across spirits, beer and wine categories. These brands include Johnnie Walker, Crown Royal, JεB, Buchanan’s, Windsor and Bushmills whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

  • About Us

    About us

    'Celebrating life every day, everywhere' is at the core of what we do.

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  • History

    History

    Our brands and our business have a rich heritage.

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  • Our People

    Our People

    More than 28,000 talented people working to grow our business and nurture our brands.

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  • Regions

    Our Structure

    Diageo’s strength is in its geographic reach.

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What does it mean?

Dia Geo

The word Diageo comes from the Latin for day (dia) and the Greek for world (geo). We take this to mean every day, everywhere, people celebrate with our brands.

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