07 DEC 2020
07 DEC 2020 Video
Helping pubs keep their lights on this Christmas
We will keep the lights on for as long as it takes.
Across Ireland, it’s a tradition for pubs to turn on their lights early ahead of the crucial Christmas period. Following the challenging year caused by the global pandemic, Guinness Ireland has joined forces with the LVA, VFI and Hospitality Ulster to launch their #KeepTheLightsOn campaign to highlight the place of local pubs in the fabric of Irish society, but also the struggle that publicans, bar-staff and their families are facing in order to keep the lights on.
This campaign is funded by the €14million Guinness Raising the Bar fund, a two-year programme that has been available since June 2020 to assist pubs to safely reopen and recover following the Covid-19 pandemic.
To find more about how Guinness is supporting communities in Ireland following the impact of Covid-19, visit: https://www.diageo.com/en/news-and-media/press-releases/guinness-announces-1-5-million-fund-to-support-communities-in-ireland/