Meet Diageo’s Head of Commercial Planning & Activation in Madrid, Chema Inurrieta. Chema talks about his experiences working in customer marketing for Diageo Spain. Having worked within Diageo’s hospitality division for 9 years, Chema explains how his department is responsible for coordinating brand strategies that will best reach our customers across Spain.
As the world joins together on International Women’s Day to collectively #pressforprogress, we wanted to celebrate the women that make up our business in a short series of films which tell some of their stories.
Eagerly anticipated worldwide by whisky enthusiasts, the limited edition natural cask strength bottlings are meticulously selected each year by our skilled blending team, to form a rare and sought after collection.
