28 AUG 2018
28 AUG 2018 Video
Diageo's Archive Team in Scotland
WHO WE ARE – THE DIAGEO ARCHIVE 14:36:44 CHRISTINEMCCAFFERTY ARCHIVE MANAGER Our archive is the largest and most comprehensive archiev in the spirits industry. 13:31:10 JO MCKERCHAR ARCHIVIST GINS AND MALTS We are… this giant treasure trove of stories, brand information, images, bottles… 15:57:00 ALIA CAMPBELL ARCHGIVIST BLENDED SCOCTH, VODKA, TEQUILA, PIMMS Some of the oldest bottles of whisky in the world, great collections of advertising and you’ll probably be amazed by 400 years of heritage and the variety of things that we’ve got here. 10:50:13 SYNC SOPHIE CAWTHORNE RUMS AND NORTH AMERICAN WHISKIES ARCHIVIST AND COLLECTIONS MANAGEMENT The sheer scale of the archive can be quite surprising ….we have 5,000 metres of linear storage for our archives… so our collections would cover 55 football pitches. 13:50:46 NICOLA MACRAE CATALOGUING ARCHIVIST When you actually go into the liquid library. You open the door and people are like, wow and then they turn round and look up and they see all these wonderful bottles. 13:36:47 JO MCKERCHAR ARCHIVIST GINS AND MALTS this is a really special place to come, this is really something quite unique within the industry CHRISTINEMCCAFFERTY ARCHIVE MANAGER As a historian it’s just great to be able to spend time with original historical pieces, and the fact that they give you real insight into the history of people, places, brands and companies that have been built up over the years. JO MCKERCHAR ARCHIVIST GINS AND MALTS We’re interpreting these records, we’re pulling out the relevant nuggets, we’re giving …those stories or that brand inspiration or that liquid knowledge that will allow people to take the brands to the next stage. 16:06:41 ALIA CAMPBELL ARCHGIVIST BLENDED SCOCTH, VODKA, TEQUILA, PIMMS it’s a small team but we’ve got a lot of different skills and strengths within … 13:58:03 NICOLA MACRAE CATALOGUING ARCHIVIST We have a digital archivist, a cataloguing archivist and then of course the brands are all split up. 13:40:41 JO MCKERCHAR ARCHIVIST GINS AND MALTS So many people come here and say to me oh wow you've just got the best job in Diageo, and quite often I'm like yeah actually I really do [laughs]. 10:46:49 SYNC SOPHIE CAWTHORNE RUMS AND NORTH AMERICAN WHISKIES ARCHIVIST AND COLLECTIONS MANAGEMENT we’re custodians of our brand’s heritage. So that’s about collecting material for these brands for the future, so that there’s this unbroken thread so that the brand histories are continued to be collected and maintained…. 14:57:16 CHRISTINEMCCAFFERTY ARCHIVE MANAGER we’ve got so many great stories, so many great people, all the tradition and craftsmanship that goes on in this industry, you can’t really help but fall in love with it and want to be a passionate ambassador as well as an archivist.