Women's empowerment

Woman washing bottle

We understand that when women have access to education and learning there is a powerful and positive ripple effect on their society – that's why empowering women throughout our value chain is one of our key strategic priorities.

Plan W provides opportunities for women in 17 countries to learn and develop skills that help them have a greater influence in society and the economy. The programme focuses on four key areas:

  • Our company: ensuring a diverse and equitable workforce.
  • Our industry: delivering targeted skills training to women in hospitality to improve their knowledge and job prospects.
  • Our communities: working with partners to train women in marginalised communities and help them find jobs and start businesses.
  • Our consumers: raising awareness among consumers.

Plan W projects are designed to:

  • Promote gender equality and empower women and girls
  • Promote inclusive sustainable growth
  • Promote skills, employability and lifelong learning
  • Reduce poverty
  • Promote better health and wellbeing.


As of 2016, Plan W has empowered more than 262,000 women through learning, indirectly reached more than 823,000 people and offered vocational skills such as financial literacy, hospitality, social enterprise and language.

Empowering women in Delhi

Swechha's project Lunchbox 17 is just one of the many projects that have empowered 3,049 women and indirectly benefitted 15,245 people in India.

Diversity in the workplace

We were the first alcohol beverage company to sign the UN Women’s Empowerment Principles – we are committed to workplace diversity for our own business, as well as growing the talents, skills and capability of the women who work in our wider value chain.

Throughout our global business we have various initiatives and policies to ensure gender equality. These include:

  • 35% of our leadership to be women by 2025
  • 50% of our graduate/MBA intake to be women
  • All shortlists for leadership positions must include an internal female candidate
  • Flexible working, telecommuting, paid maternity leave and employee assistance programmes
  • Strong policies on diversity and programmes in many markets for health, safety, wellbeing and education for our female employees.

As of January 2019, women account for 44% of our Board of Directors and 40% of our Executive Committee.