International performance |
2009
£ million |
2008
£ million |
Organic movement |
Reported movement |
| Volume |
|
|
(4) |
(4) |
| Net sales |
2,286 |
1,971 |
7 |
16 |
| Marketing spend |
256 |
244 |
(3) |
5 |
| Operating profit before exceptional items |
645 |
593 |
10 |
9 |
Reported performance:
Net sales increased by £315 million in the year ended 30 June 2009 to £2,286 million, from £1,971 million in the prior year. Reported operating profit before exceptional items increased by £52 million in the year ended 30 June 2009 to £645 million, from £593 million in the prior year.
Organic performance:
Exchange rate impacts increased net sales by £156 million, acquisitions increased net sales by £2 million and there was an organic increase in net sales of £157 million. Exchange rate impacts decreased operating profit by £5 million and there was an organic increase in operating profit of £57 million.
Brand performance |
Organic volume movement
% |
Organic net sales movement
% |
Reported volume movement
% |
Reported net sales movement
% |
| Global priority brands |
(5) |
5 |
(5) |
12 |
| Local priority brands* |
- |
9 |
- |
20 |
| Category brands* |
(5) |
11 |
(5) |
20 |
| Total |
(4) |
7 |
(4) |
16 |
| |
|
|
|
|
| Key spirits brands:** |
|
|
|
|
| Smirnoff |
- |
9 |
- |
17 |
| Johnnie Walker |
(12) |
(3) |
(12) |
2 |
| Baileys |
(16) |
(11) |
(16) |
(5) |
| Buchanan's |
(15) |
(2) |
(15) |
18 |
| Guinness |
2 |
15 |
2 |
28 |
| Ready to drink |
6 |
13 |
6 |
23 |
* Brand additions in the year ended 30 June 2008 Ketel One vodka, Rosenblum Cellars wine and Zacapa rum are included in category brands.
** Spirits brands excluding ready to drink.