Category: Gin
Top markets: GB
Launched: Relaunched in 2004
Sloe gin is made from the finest Sloe berries, a fruit of the wild blackthorn. The sloe berries used in GORDON’S Sloe Gin, are still hand picked in the traditional way, and can only be harvested once a year at the first frost.
Brand factSince launch Sloe has been growing at over 100% and is already the 6th biggest brand in the gin category.