Category: Vodka/RTD
Top markets: US (as Smirnoff Ice Triple Black), GB, Ireland
Launched: 2002
A crystal clear, vodka based beverage with a crisp, clean bite.
Did you know?It's named Smirnoff Ice Triple Black in the US where it's a malt based beverage, but in the rest of the world it's vodka based.
Brand factSince its launch in 1999 more than 2 billion bottles of Smirnoff Ice have been consumed around the world.