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Our Business

Diageo is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, beer and wine. These brands include Johnnie Walker, Crown Royal, J&B, Windsor, Buchanan's and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Baileys, Captain Morgan, Jose Cuervo, Tanqueray and Guinness

  • About Us

    About us

    'Celebrating life every day, everywhere' is at the core of what we do.

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  • History

    History

    Our brands and our business have a rich heritage.

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  • Our People

    Our People

    More than 20,000 talented people working to grow our business and nurture our brands.

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  • Regions

    Regions

    Our business is organised across four geographic regions.

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What does it mean?

Dia Geo

The word Diageo comes from the Latin for day (dia) and the Greek for world (geo). We take this to mean every day, everywhere, people celebrate with our brands.

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In Focus - Buchanan's Forever