<?xml version="1.0" encoding="utf-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Diageo.com Resources RSS Feed</title><link>http://www.diageo.com/_layouts/diageo/diageocom/rss.ashx?v=en-row&amp;s=Our%20Brands</link><description>Diageo.com Resources</description><atom:link href="http://www.diageo.com/_layouts/diageo/diageocom/rss.ashx?v=en-row&amp;s=Our%20Brands" rel="self" type="application/rss+xml" /><item><title><![CDATA[Diageo's brands continue to lead Impact Databank's top 100 premium spirits lists with more brands in the top 20 than any other company]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1464</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1464</guid><pubDate>Wed, 27 Mar 2013 00:00:00 GMT</pubDate><description><![CDATA[


Smirnoff remains the world’s number one premium spirit by volume Johnnie Walker remains the world’s number one spirit by value
London, 27 March 2013 – Diageo, the world's leading premium...]]></description></item><item><title><![CDATA[New Baileys bottle]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1453</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1453</guid><pubDate>Tue, 05 Mar 2013 00:00:00 GMT</pubDate><description><![CDATA[New Baileys bottle high resolution image]]></description></item><item><title><![CDATA[Baileys continues brand re-launch with development of elegant new bottle]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1454</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1454</guid><pubDate>Tue, 05 Mar 2013 00:00:00 GMT</pubDate><description><![CDATA[Striking new design is the next step in the brand’s quest for renewed femininity
Tuesday 5 March 2013: The makers of BAILEYS, the Original Irish Cream, today announced the launch of a new bottle...]]></description></item><item><title><![CDATA[Captain Morgan announces 10 million cases sold globally ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1412</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1412</guid><pubDate>Mon, 10 Dec 2012 00:00:00 GMT</pubDate><description><![CDATA[
The legendary adventures of Captain Morgan continue as the brand announces landmark 10 million cases sold globally 
London, UK – 10th December - Captain Morgan ®, the world’s number two brand[1]...]]></description></item><item><title><![CDATA[2012 global Baileys campaign ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1366</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1366</guid><pubDate>Thu, 04 Oct 2012 00:00:00 GMT</pubDate><description><![CDATA[
Images of the new global Baileys campaign]]></description></item><item><title><![CDATA[Smirnoff launches £7m 'Nightlife Experience' campaign ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1364</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1364</guid><pubDate>Wed, 03 Oct 2012 00:00:00 GMT</pubDate><description><![CDATA[
The world’s number 1 premium spirit1 Smirnoff has launched ‘#YoursForTheMaking’ in the UK as part of a £7m Western Europe media campaign designed to empower and inspire consumers to create new...]]></description></item><item><title><![CDATA[Guinness to launch ‘Made of More’ advertising campaign ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1360</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1360</guid><pubDate>Mon, 01 Oct 2012 00:00:00 GMT</pubDate><description><![CDATA[
Diageo, owner of GUINNESS®, today announces details of a new multimedia advertising campaign that will run in both Great Britain and Ireland. The new creative campaign reinforces the brand...]]></description></item><item><title><![CDATA[John Walker & Sons Voyager ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1357</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1357</guid><pubDate>Thu, 20 Sep 2012 00:00:00 GMT</pubDate><description><![CDATA[Over six months, the John Walker &amp; Sons Voyager will travel to China, Taiwan, Hong Kong, the Philippines, Vietnam, Thailand, Singapore and India on a journey which was inspired by the original...]]></description></item><item><title><![CDATA[John Walker & Sons Voyager press kit]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1358</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1358</guid><pubDate>Thu, 20 Sep 2012 00:00:00 GMT</pubDate><description><![CDATA[Download key resources relating to the launch of John Walker &amp; Sons Voyager]]></description></item><item><title><![CDATA[Felder Felder and a Baileys bag accessory ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1353</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1353</guid><pubDate>Wed, 19 Sep 2012 00:00:00 GMT</pubDate><description><![CDATA[Image of Felder Felder and a Baileys bag accessory]]></description></item><item><title><![CDATA[Baileys announce new partnership with fashion designers Felder Felder]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1356</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1356</guid><pubDate>Wed, 19 Sep 2012 00:00:00 GMT</pubDate><description><![CDATA[London, September – Baileys, the world's number one liqueur, today announces its new partnership with London based fashion designers, Felder Felder, who will work as style ambassadors to the popular...]]></description></item><item><title><![CDATA[Johnnie Walker launches bold new advertising campaign ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1349</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1349</guid><pubDate>Mon, 10 Sep 2012 00:00:00 GMT</pubDate><description><![CDATA['Where Flavour Is King’ showcases products’ credentials rooted in the big, bold flavours of Johnnie Walker whiskyJohnnie Walker, the world’s number one Blended Scotch Whisky, is this week launching a...]]></description></item><item><title><![CDATA[Johnnie Walker strides forwards with world's first interactive instagram fuelled facebook cover photo]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1339</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1339</guid><pubDate>Mon, 03 Sep 2012 00:00:00 GMT</pubDate><description><![CDATA[- World’s number one Scotch Whisky Brand blazes a trail by transforming its Timeline cover photo into an ever-evolving Instagram gallery- Three of world’s foremost Instagrammers invited to launch...]]></description></item><item><title><![CDATA[Johnnie Walker: Four weeks, four stories]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1340</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1340</guid><pubDate>Mon, 03 Sep 2012 00:00:00 GMT</pubDate><description><![CDATA[
Over four weeks, three curators will be taken on four different inspirational brand related journeys, and given full creative licence for one week, with exclusive ‘behind-the-scenes’ glimpses into...]]></description></item><item><title><![CDATA[Smirnoff Midnight Circus ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1338</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1338</guid><pubDate>Wed, 29 Aug 2012 00:00:00 GMT</pubDate><description><![CDATA[
Download a high resolution image from the Smirnoff Midnight Circus campaign ]]></description></item><item><title><![CDATA[Guinness launches new global advert for the 2012 Arthur's Day celebrations ]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1326</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1326</guid><pubDate>Fri, 17 Aug 2012 00:00:00 GMT</pubDate><description><![CDATA[
Diageo, owners of GUINNESS®, today unveil a new global advert to launch the iconic beer brand’s annual Arthur’s Day celebrations. The new creative entitled ‘Paint The Town Black’ will be previewed...]]></description></item><item><title><![CDATA[Diageo campaigns win at Cannes Lions Festival]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1308</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1308</guid><pubDate>Thu, 28 Jun 2012 00:00:00 GMT</pubDate><description><![CDATA[Johnnie Walker, Bundaberg, Guinness, Captain Morgan and Smirnoff campaigns awarded for creativity Diageo, the world’s leading premium drinks business has, together with its agency partners,...]]></description></item><item><title><![CDATA[Diageo brands triumph at 12th Annual San Francisco Spirits Competition]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1254</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1254</guid><pubDate>Thu, 19 Apr 2012 00:00:00 GMT</pubDate><description><![CDATA[
Diageo products receive 4 double gold medals including recent launch Captain Morgan BlackBushmills 21 year old single malt Irish whiskey named “Best In Class” Norwalk, CT – April 19, 2012 – Diageo...]]></description></item><item><title><![CDATA[Diageo brands continue to lead Impact Databank's Top 100 premium spirits list]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1247</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1247</guid><pubDate>Mon, 26 Mar 2012 00:00:00 GMT</pubDate><description><![CDATA[Diageo has more brands in the top 20 than any other companySmirnoff remains the world’s number one premium spirit by volumeJohnnie Walker remains the world’s number one spirit by valueDiageo, the...]]></description></item><item><title><![CDATA[Launch of Diageo National Pubwatch awards]]></title><link>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1199</link><guid>http://www.diageo.com/en-row/newsmedia/pages/resource.aspx?resourceid=1199</guid><pubDate>Tue, 07 Feb 2012 00:00:00 GMT</pubDate><description><![CDATA[
Encouraging recognition across Great Britain for Pubwatch scheme members
Tuesday 7 February, The Guild Hall City of London: National Pubwatch is extending its efforts to encourage and recognise...]]></description></item></channel></rss>